Saturday, January 18, 2014

Things are changing

Today Aerie came out with posters for their new campaign. These pictures feature un-retouched, non model women. (GASP!) I know it seems like a new concept, showing real women, with REAL bodies, but I think it could work. Why would it work? Because now to walk on a runway or be in a campaign your body has to be a zero, zero literally means non existant. But if you walk into any retail store the sample size is an 6 or 8. Somewhere along the line fashion designers didn't want women to walk the runway they wanted mannequins, straight up and down sticks with no real body or curves. Instead of us saying that's crazy no one can look like that, we as women tried to please them. By starving ourselves, tanning, and never thinking we are good enough. Well it's time to STOP. Not because of this Aerie campaign but because we are hurting ourselves. Let's be honest we all want to be super model skinny but those models are not even that skinny, they are re-touched skinny. The ones that are that skinny are not happy! Trust me they just want to eat a cheese burger. If we stop associating happy and skinny we can stop this photoshopped, size zero madness. Let's use this Aerie campaign as a start to say no more to fake, unhealthy women. We want to see curves, not ribs. Real women, not mannequins. Let's take the super out of model and make them real. 

Stay fashionable, 
Tabitha Thomas

Here are some of the pictures from Aerie 



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